Are you done with your holiday shopping yet?

Is your email inbox full of marketing emails from national retailers? It’s hard to resist because we’re all busy…it’s so much easier to just buy your present from a big box store or national retailer when they’re offering BIG discounts and even free shipping/guaranteed shipping before Christmas.

We hope you consider SHIFTING some of your spending this holiday season to a local business because…

shop local this holiday season

 

Wishing you a Happy Thanksgiving

thanksgiving 2014Growing up, thanksgiving has always been my favorite holiday.  I think it’s because my birthday usually lands on Thanksgiving weekend.  Nothing beats good food (including birthday cake) and time with my family.

We usually spend Thanksgiving with my uncles, aunties and cousins.  I come from a big family – my dad has 9 brothers and sisters so you can imagine how many cousins I have – and scheduling time to meet up with everyone is pretty difficult.  Thanksgiving was the only holiday that we could count on where usually, everyone can make it.

Has anyone else noticed how corporate America squirmed its way into this holiday? Many retail chains are open during Thanksgiving now and I feel sad for retail workers who HAVE to work this holiday season.  As consumers, are we really that hungry for sales?  Do we really need one more day to shop?  Our society has moved away from thanksgiving being a national holiday to be spent with friends and family into the biggest shopping weekend. What do you think about this? Will you be shopping on Thanksgiving?

Whatever you do, we hope that you and your loved ones have a wonderful thanksgiving.  We really are thankful for your support of Shift Local and we hope that if you do shop this weekend, you make your way to local and independent shops.

Love Mari

“Buy local” campaigns help increase local businesses’ revenues

The 2011 Independent Business Survey found that independent, locally-owned businesses in communities where there is an active “buy local” campaign experienced a markedly stronger revenue in 2010 in comparison to areas without such initiatives.  For more info, go to New Rules Project’s article written by Stacy Mitchell and the survey report 2011-ind-business-survey

The 2011 Independent Business Survey was conducted by the Institute of Local Self-Reliance, a nonprofit research and educational organization, with national and local business organizations including the American Booksellers Association, Alliance of Independent Media Stores, American Independent Business Alliance, American Specialty Toy Retailing Association, Business Alliance for Local Living Economies, National Bicycle Dealers Association and Trimega Purchasing Association to conduct the 2011 Independent Business Survey.  The survey gathered data from 2,768 independent, locally owned businesses from a range of businesses in all 50 states during an 8-day operation in January.